A New article in the NY Daily News highlights the fact that “More grooms-to-be are pointing and clicking to find their honeys the perfect wedding ring” on sites like Ice.com and Diamond.com. Who wouldn’t once you know you’ll be saving 20%-40%!
Future dentist David Ung wore out a lot of shoe leather shopping for a diamond engagement ring for his fiancÃƒÆ’Ã‚Â©e, Ynhi Nguyen.
“I went from 47th St. to Chinatown,” said Ung, 29, who visited more than 10 stores in a month. But when it came to actually buying the bling, he went online to jewelry Web site diamond.com.
Ung, who’s studying at New York University College of Dentistry, plunked down $5,000 for a 1.15-carat, round, colorless diamond ring, even though he first saw it when it arrived in a box at his home.
“I love it, it’s shiny, it’s sparkling,” said Nguyen, a 33-year-old accountant from Vancouver.
Ung loves it too – for a different reason. A comparable ring “would have been $7,000 to $8,000 in a store,” he said.
For many men, there are few things more daunting than buying an engagement ring. Not only are they expected to fork over a huge sum – etiquette experts have long recommended spending two months of salary – assessing the quality and value of diamonds can be as angst-ridden as meeting the in-laws.