Click your way to engagement

A New article in the NY Daily News highlights the fact that “More grooms-to-be are pointing and clicking to find their honeys the perfect wedding ring” on sites like Ice.com and Diamond.com. Who wouldn’t once you know you’ll be saving 20%-40%!

Future dentist David Ung wore out a lot of shoe leather shopping for a diamond engagement ring for his fiancée, Ynhi Nguyen.

“I went from 47th St. to Chinatown,” said Ung, 29, who visited more than 10 stores in a month. But when it came to actually buying the bling, he went online to jewelry Web site diamond.com.

Ung, who’s studying at New York University College of Dentistry, plunked down $5,000 for a 1.15-carat, round, colorless diamond ring, even though he first saw it when it arrived in a box at his home.

“I love it, it’s shiny, it’s sparkling,” said Nguyen, a 33-year-old accountant from Vancouver.

Ung loves it too – for a different reason. A comparable ring “would have been $7,000 to $8,000 in a store,” he said.

For many men, there are few things more daunting than buying an engagement ring. Not only are they expected to fork over a huge sum – etiquette experts have long recommended spending two months of salary – assessing the quality and value of diamonds can be as angst-ridden as meeting the in-laws.

Continue reading article.

2 thoughts on “Click your way to engagement

  1. Deb Lindstrom June 7, 2007 / 12:26 pm

    I just recently received the first piece of jewelry I have ever ordered from ice.com. I wasn’t sure, based on the very reasonable price I paid for my bracelet, what the quality of this piece of jewelry would be. Much to my satisfaction, the jewels, the settings, and even the clasp for this piece are far superior to anything I’ve seen in department or jewelry stores for TWICE as much as what I paid on Ice.com. I love this item! I will definitely be a regular shopper on Ice.com in the future. Thank you!!

    Like

  2. Christian August 23, 2007 / 11:38 am

    I have purchased over 5 items of jewelry throughout the past year. Awesome stuff sold and they even gave me an upgraded shipping due to the fact that I am a consistent shopper, I love the wrapping. I will recommend people to purchase all jewlery from ice.com.

    Like

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